We help B2B teams

Deliver 5 to 220
leads a month
from cold email
and cold LinkedIn

while raising their conversion
from cold lead to sale at least 2x

The call takes 20 minutes. You’ll learn how to give
decision-makers reasons to want to meet with you.

25,000+

B2B leads generated per year

The Cold Unicorn team: Łukasz Kot (CEO), Natalia Kobielska (COO) and Kacper Osyda (CXO)

Łukasz KotCEO

Natalia KobielskaCOO

Kacper OsydaCXO

A culture of work, not promises

Record results you can expect when you work with us

Play

Award for the best B2B team in Poland, with an all-time sales record

GiC

Building a channel that keeps bringing in new B2B clients from all across Europe

Salesforce

Qualifying for the TOP3 B2B campaigns in Europe

UniTalk

Delivering the most B2B leads of all active sales channels

Runmageddon

A 10x increase in B2B leads over a year

Izodom

Delivering the most B2B leads in the company’s history

Bent Iron

B2B leads growing from a few a year to dozens a quarter

TchiboLNELarpventurePivotalAstorGBBCFabryka MarketinguKaizen Rent

and over 70 other B2B companies we deliver leads to

During the consultation, we’ll find you the contact details of someone who is running, or has run, a similar project with us.

Before we launch

What we’ll deliver for free as part of cold onboarding

Seven steps before you pay for a campaign. This is how we prepare your team for high conversion from the very first lead.

We’re happy to tell you more about it during a 20-minute call.

Powered by

AURA, system operacyjny Cold Unicorn

Each of the 7 steps runs in AURA, our proprietary operating system, which analyzes your cold email and cold LinkedIn outreach, draws its own conclusions and, every 10 leads, shows you what to improve so you can sell more easily.

1

With your team

Workshop 1 of 3

Value propositions

Here we’ll build unique value propositions, lead magnets and what we call “white spaces” that help you start attracting cold leads even in an extremely competitive market. All based on practice, not theory.

2

On our end

Isolated cold infrastructure

Here we’ll set up domains, inboxes, servers and isolated software layers for you. Today, this setup gives you the highest deliverability available to Google, Microsoft, SMTP and corporate inboxes.

3

With your team

Workshop 2 of 3

Conversion from lead to proposal

We’ll show your team what our data says lifts conversion from cold lead to proposal the most. You won’t find this anywhere online.

4

On our end

ICP databases and message variations

Here we’ll build tailored, personalized databases of decision-makers and over 1 billion variations of every message to keep your deliverability high over time.

5

With your team

Workshop 3 of 3

Conversion from proposal to contract

We’ll show your team what our data says lifts conversion from cold proposal to signed contract the most. You won’t find this anywhere online either.

6

On our end

AURA analyzing thousands of cold emails a day

AURA learns from anonymized insights across all our clients’ campaigns, so from day one your campaign benefits from what is working for others right now. Your value propositions, offer and data are excluded from this and never shared with anyone else.

Your call

Launch the campaignorOpt out at no cost

7

B2B leads from day one of the campaign

In as many as 92% of cases.

Based on the average of our last 100 launches (offers and niches).

Real data from our work

How many B2B leads are we delivering today?

Next update in

7 311

SQLs from last quarter

2 438

SQLs from last month

549

SQLs from last week

106

SQLs from the last business day

Definitions:
MQL: a person interested in a meeting or more information about your offer.
SQL: the same person, but already classified by your team as an opportunity.

As of:
Source: AURA

Reviews that back up this data:

In our first conversations, as Łukasz gave us his assurances, we were somewhat skeptical about the numbers he presented (…). His team quickly proved, though, that those assumptions were right, and our inboxes started bursting at the seams with new inquiries.

Bartosz Ciemięga

Bartosz Ciemięga

Marketing Manager, Fabryka Marketingu

LinkedIn profile

“We narrowed our target audience a lot, knowingly accepting fewer leads. As a result, we got contacts that were a better fit for our offer, and we lowered our CAC.”

Karol Jaworski

Karol Jaworski

Chief Sales Officer, Runmageddon

LinkedIn profile

“I rate working with the company 10/10. It’s the first time I’ve come across lead generation this effective, and this real.”

Hubert Banaszek

Hubert Banaszek

Founder & CEO, Maasck

LinkedIn profile

“I went into this skeptical. To me, cold emailing meant mass mailing. What surprised me was that the campaign led to conversations with CEOs and owners, not meetings with someone who would ‘pass it along.’”

Konrad Kwiatkowski

Konrad Kwiatkowski

Owner, TheGrowthGuy

LinkedIn profile

See how many leads
are waiting in your niche

The call takes 20 minutes. We’ll work out how many decision-makers in your target audience, unreachable through other channels, we can realistically reach with cold email and cold LinkedIn.

Kacper Osyda

Kacper Osyda, CXO
“I’ll run the numbers with you. Ask me
about my other recommendations, too.”

Improvements for your team

Why is it easier to sell with Cold Unicorn?

Lead didn’t leave a number?

Our automations will find it, fill it in and also connect the two of you on LinkedIn.

Don’t want to check your inbox?

AURA will text you about a new contact and pass along the conversation.

Want leads in your CRM automatically?

We integrate with most popular systems. No CRM? AURA fills that role completely free.

Not sure how to talk to cold leads?

We create scripts and automations that let you follow up with a lead in as little as 60 seconds after it comes in.

Good to know

What can you expect in each region?

In other words, how saturated is each market, and what should you do about it?

Map: Poland, Western Europe and the United StatesMap: Poland, Western Europe and the United States

Data from Q3 2026

Poland

on average174cold emails per1lead

With an offer well refined in workshops, about 2,000 decision-makers a month is enough to get B2B leads almost every day, in nearly every niche.

Western Europe

on average415cold emails per1lead

This market is most often more mature in cold email than Poland, and getting the same result often takes about 5,000 decision-makers a month.

United States

on average792cold emails per1lead

The most saturated market. And the best protected by corporate spam filters (SEGs, secure email gateways). To get results similar to those in Poland, you most often need about 10,000 decision-makers a month here.

A 20-minute call where we’ll tell you more about our current experience in each country.

Stress-free

Safe sending
is a matter of process,
not chance

There are a lot of myths about cold emailing online. In practice, with sending set up right, it’s one of the safest channels for winning B2B clients. We’ll show you how it works in a 1:1 meeting.

How we handle sending

  • The first message describes the recipient’s problem and isn’t a sales offer, in line with the Polish Electronic Communications Law (PKE).
  • A GDPR information notice in the footer, and the recipient can object with a one-word reply.
  • We store data only for a clearly defined period, and we delete it right away on request.
  • We handle every GDPR and PKE request ourselves, whether it’s an objection, an access request or data deletion, following a proven procedure. You don’t have to deal with any of it.

Fit

When will we work well together?

We get the best results when

  • You’re guided by numbers and conclusions from data, not opinions, theories or guesswork.
  • You have time once a month for a joint data sync between our teams, so we can keep improving results and build better and better campaigns.
  • You want to build your edge over competitors together with us, and you’re not afraid to test it.
  • You’re able to work with cold leads following the best practices we share with you.

We’ll give you a straight “no” when

  • Your target audience (TAM) is only a few hundred companies, so cold email and cold LinkedIn would burn through it in a week.
  • You don’t have a team, and without one there’s no way to handle a sudden jump in sales opportunities.
  • You communicate aggressively, because that doesn’t fit our values at all. We only work in a good atmosphere built on mutual respect and data analysis.

It’s 20 minutes that will show you how well we fit.

The team you work with

Ordinary people delivering extraordinary results

Łukasz Kot

Łukasz Kot

CEO Wizard

I’m responsible for client growth processes and for building AURA. I also run workshops on raising conversion from cold lead to proposal and sale.

LinkedIn

Natalia Kobielska

Natalia Kobielska

COO Wizard

I’m responsible for onboarding processes and for making sure your campaigns develop the right way. I also run workshops on unique value propositions.

LinkedIn

Kacper Osyda

Kacper Osyda

CXO Wizard

I’m responsible for sales and data-mining processes. I also run CRM workshops on raising conversion across the funnel.

LinkedIn

Ania O.

Ania O.

Customer Success Wizard

I’m responsible for checking that the AI works correctly.

Ania D.

Ania D.

Customer Success Wizard

I’m responsible for tailoring the lead databases to your ICP.

Andrzej

Andrzej

Automations Support

I’m responsible for keeping the AURA system running nonstop.

Dobromir

Dobromir

Software Support

I’m responsible for achieving the highest deliverability for cold messages.

First step

Book a free cold consultation

Have any other questions about cold email or cold LinkedIn? Leave your contact details and we’ll call you back. On every call, we’ll also estimate your market’s potential and tell you straight whether “cold” makes sense for you.

Kacper Osyda

Calling you backKacper OsydaCXO

The call takes 20 minutes.
During it, we’ll answer any business question you have.

Kacper Osyda

Calling you backKacper OsydaCXO

Book a call with Kacper

call@coldunicorn.com